This Notice at Collection explains what categories of personal information TreasuredTale ("we", "us") collects, the purposes for which we use it, and your rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).
1. Categories of Personal Information We Collect
We may collect the following categories of personal information:
- Identifiers: name, email address, phone number, billing/shipping address.
- Commercial Information: purchase history, personalized product details you enter, order data.
- Internet/Activity Data: IP address, browser type, device information, pages viewed, interactions with our site.
- Payment Information: processed securely by Shopify and/or payment processors.
- User Content: reviews, photos, comments.
We do not collect or process sensitive personal information for the purpose of inferring characteristics, such as government ID numbers, passport data, biometric identifiers, health information, or precise geolocation.
2. Purposes for Collection
We collect personal information to:
- Process and deliver orders;
- Provide customer support;
- Personalize your shopping experience;
- Improve website performance and security;
- Prevent fraud and protect the store;
- Conduct analytics and advertising (if you consent).
3. How Each Category of Personal Information Is Used (Required by CPRA)?
To comply with the California Consumer Privacy Act (as amended by the CPRA), we provide the following description of how each category of personal information is used:
- Identifiers (name, email, address, phone):
Used to process orders, create accounts, provide customer support, verify identity, prevent fraud, and send service-related messages. - Commercial Information (orders, purchase history, personalization details):
Used to fulfill your orders, improve product offerings, personalize recommendations, and maintain business records. - Internet/Activity Data (IP, device type, pages viewed, interactions):
Used to improve site performance, enhance security, detect fraud, and measure website analytics. - Payment Information:
Used solely to process transactions securely through Shopify or our payment processors. We do not store full card numbers. - User-Generated Content (reviews, comments, uploaded photos):
Used to display reviews, improve services, maintain product authenticity, and prevent fraudulent activity.
We do not use or process sensitive personal information for inferring characteristics.
4. Sale/Sharing of Personal Information
We never sell your personal information, and we use secure systems to protect your data.
Under California law, "sale" or "sharing" may include using advertising cookies.
You may opt-out at any time using:
Do Not Sell or Share My Personal Information page.
5. Retention
We retain data only as long as necessary for business, legal, or security purposes.
6. Your Rights (California)
You have the right to:
- Know what personal information we collect;
- Request deletion;
- Correct inaccurate personal information;
- Opt out of sale or sharing;
- Restrict the use of sensitive personal information.
For your security, we may request additional information to verify your identity before processing your request. This ensures that no unauthorized party can access, modify, or delete your data.
To exercise rights, email:
support@treasuredtalestore.com.
Last Updated: August 15, 2025
Version 3.0
